introduces

XR Products

Innovation

We develop intuitive designs. The products below are developed in our XR Studio for artists and businesses to create and deploy virtual and augmented reality content.

Bloomaway

Seamless Transport

Summary

When users first enter Virtual Reality, they often seek guidance on how to navigate their new digital surroundings, so we created Bloomaway. It’s seamless virtual navigation powered by user intuition.

Infinite Gallery

Linear Display 

Summary

When users first enter Virtual Reality, they often seek guidance on how to navigate their new digital surroundings, so we created Bloomaway. It’s seamless virtual navigation powered by user intuition.

New Years Eve

Live VR Broadcast

Summary

Nova’s flagship annual event. In 2018 we broadcasted live in VR from Israel and Palestine. In 2019 We are expanding 10 of the most iconic cities across the globe. Your brand, product, or city may sponsor the broadcast – offering anyone with an internet connection the chance to travel the world on a day of global celebration.

The Torus

The VR Interface 

Summary

The early days of Virtual Reality revealed a flaw in user experience. Like a computer without a mouse, or the web without a browser, virtual reality without the Torus is difficult to navigate. Inspired by VR’s fully immersive nature, we developed the Torus. It is founded on the principles real world human interaction.

XR Architecture

Design At Scale

Summary

For years architects have been designing in 3D software environments. Yet on a 2D computer screen, they only see a projection of the 3D environment. Bringing this 3D design process into VR allows architects to view the structure at its true scale. Precision increases and the transition from design to construction smooths.

XR Color

Live In Color

Summary

Today, designers and developers create immersive worlds by working off a 2D screen. There lies a natural incoherence between tool and product. XR Color immerses human consciousness in a 3D color object and grants interaction with any color, hue, or saturation on the spectrum.